Hydro Go is just another “run your car on water” clone. It is a variation of a silly idea which has been kicking about since the 1970s. If it worked then it would have been installed into every car on the road decades ago.
But it was in the Metro?
Yes, idiots at Metro did run an advert for them. There was also a nonsense article in the Newark Advertiser (though it does appear to have been pulled from the Newark Advertiser’s website, luckily I have a copy). And this article in Living Local which, in all fairness, tries to be sceptical.
Who are HydroGo?
Three friends, all 20 years old, have been backed by used car dealer Mick Dwane & Sons (68 Farndon Road, Newark NG24 4SE) are, whether they know it or not, selling a product which cannot possibly work.
The product they are selling is actually made by de Verde Technologies, a company that are so legit that they don’t even publish an address on their website…[since writing this the de Verde website has pretty much been taken down, gone are all the crazy claims and lies, but an address has been added - Unit 1B, Western Business Park, Brixham Road, Paignton, Devon TQ4 7BR]
These three kids have bought a license from de Verde to sell the product on their behalf (to be their “agent”). This makes HydroGo victims of the scam and not scammers themselves, unfortunately what may begin as an honest error has a way of evolving from self-delusion to fraud.
Nice work de Verde, ripping of three 20 year old kids. Still, that is who con men target; vulnerable trusting people who don’t know what “due diligence” is. Big business has not invested or bought this technology in four-decades, this is because they do due diligence on the product and the people selling it.
So how does this scam work?
This is the usual way that these (in fact most) of this type of scam work. Company A hold the “technology”, they sell permission to companies B and C (and D and E…) for tens-of-thousands with the promise that they will make it all back very quickly.
Why don’t Company A sell the product themselves? Why do they need a network of distributors? Because they know it is a scam and the product does not work.
Look up Oil Drum on this website for an example of an identical scam and how this story will play out for the three kids at HydroGo.
When when customers start to notice that the product does not work they ask for their money back from Company B and Company C. They in turn ask for their money back from Company A… who will file for bankruptcy… Company B and Company C are left with angry customers, a product that does not work and tens-of-thousands lost. Company A walk away.
No proof, just testimonials
They claim to have scientific evidence that their product works, but they don’t. After all, where is it? Why are there only a few (made up?) testimonials on the web instead, why not the science? And bedsides, thesde testimonials are lifted directly from the de Verde website, even if they are comments from real people they were not made about HydroGo.
They also claim, in the newspaper article, that their product is not like all HHO scams that have gone before it. All HHO scams claim to be different to the ones that came before it when actually they are always exactly alike. Please guys, tell me in what way your product is different to other HHO products?
And while you explain how your HHO “technology” is different, let us know how you get around the first and second laws of thermodynamics?
Getting proof by testing
The kids are said to be having trouble convincing people that the product works. Thank goodness there are some skeptical people out there. Guys, you want to convince people that it works then get it properly tested. Not by you. Not by the con man that sold it to you. Not by your financial backer. Not by some guy at the MOT testing station. It is essential to get it tested in a real scientific lab by real scientists that know how to add controlls and get rid of bias, scientists who test products like this all the time. I suggest the UK Government’s testers at Millbroke.
People often ask me why I don’t try one for myself. Well there are many reasons why I won’t, but a big one is that I understand that I am human, I make mistakes, I have bias, I overlook things. This is the same reason why HydroGo need to get this tested properly and independently.
Once they have done that they will have all the evidence they need to sell the product to just about everyone in the world and every car maker too – they will be all billionaires overnight and I will eat my hat and shout their praises from the rooftops.
That is unless it fails the test, eh? And it will fail the test. What they going to do then? Go back to de Verde and ask for their money back? They won’t get it. He is a professional con man, after all. He will continue to use every trick in the con man book to keep them hooked in. He will claim that the controlled scientific test was wrong in some way, that he knows it works, that he has proof. The exact same crap that all these con men say when faced with proof that their product does not work. And then, eventually, he will fold his company and blame mounting legal costs and bad publicity. I have see it all before, several times… it is a very sad story with a very unhappy ending.